Category: Social Media
3 Helpful Trends from BlogWorld 2011 (#BWELA) - Story From: The Official Infusionsoft Blog
November 7th, 2011, Comments Off
I attended BlogWorld last week and it was exciting to hear from businesses that are driving results with social media marketing. Most importantly, I was able to meet with people I’ve known for years and meet many more amazing people that I poetically work alongside with. Hanging out with them was great. I want to [...]
Webfortis is climbing up the Social Media Ladder… Fast! - Story From: Webfortis Blog
October 10th, 2011, Comments Off
As a Social CRM expert, one of the things that Webfortis prides itself on is our climbing status in social media. We do not just work on our social media status for status sake, we work to give our followers and fans relevant information about CRM and Webfortis to improve our customer service, reinforce our expertise in CRM and develop a trust in our brand.
To be a company who uses social media successfully, the business must keep a close eye on what their specific social media trends. In other words, what is working for their company and what is not. Each business is different and understanding what fans and followers feed off of is an important aspect of developing a strong social media strategy. As Webfortis becomes a stronger force in social media, we are building a stronger strategy everyday that satisfies those who are involved. Some of our most exciting stats are as follows:
· Our Twitter profile is, on average, receiving one new follower a day and gaining momentum.
· Our views this month on YouTube are more than 10x what they were in June.
· We are rated in the top 9% of all social media users on Tweet Grader.
· Our two most recent hires have been a direct result of social media.
Contact me at mgoepp@webfortis.com for more information on improving your company’s Social CRM strategy.
Is Email Marketing Dying? - Story From: The Official Infusionsoft Blog
September 23rd, 2011, Comments Off
Some marketing thought leaders and pundits out there claim that email marketing is dying. Some have even claimed that it’s already dead. I’d argue the opposite. In fact, I think these people are being contrarian merely to get publicity about the latest social media craze or the hottest new tool they might be pushing. The [...]
BrainSell To Unveil SocialCRM Tool at Inbound Marketing Summit - Story From: CRM & ERP software experts | BrainSell
September 13th, 2011, Comments Off
BrainSell Technologies, a Gold SugarCRM Partner, will unveil a Social CRM tool at the Inbound Marketing Summit in Boston on Wednesday, September 14, 2011.
Parrot Used in 32 Countries Worldwide - Story From: Webfortis Blog
September 13th, 2011, Comments Off
Parrot is Webfortis’ Social Media solution for Microsoft Dynamics CRM and is currently being used in 32 countries worldwide spanning six of seven continents. Parrot has a large adoption range of industries as well as cultures, allowing companies to globally market their businesses, provide customer service and conduct research. In addition, Social Media is becoming a worldwide phenomenon that is spreading throughout the industry, making Parrot the optimal tool to bring Social Media into your Dynamics CRM no matter your location.
Our team of Parrot professionals are available virtually for demos or questions. For more information on Parrot as well as a free download, go to http://www.webfortis.com/webfortis-social-media-solutions.aspx .
Jumping on the Social Media Bandwagon? Is Your Strategy Good Enough? - Story From: Webfortis Blog
August 29th, 2011, Comments Off
Many companies are recognizing the worth of Social Media and what it can do for their businesses. Unfortunately, they opt to hiring specialists to promote their social media departments. This solution, though seemingly harmless, may cause your company to have a neutral or even negative response to your company’s social media.
When hiring specialists, they only know what you tell them about your products and company. This often leads to the specialist’s inability to give a genuine look into what your company has to offer. Your social media in turn appears generic and impersonal. Having an internal report on what an employee experiences throughout the day will allow for a sincere social media experience that no specialist can give you.
Your company can take a proactive step towards opening the lines of communication by teaching and integrating your employees. In a perfect world a company would hire a social media expert, such as Webfortis, to show them how to be active in social media. These experts have the experience to teach your business the ins and outs of social media along with a few tips and tricks to point your business in the right direction. In the end, your employees will absorb these tactics and execute with a personal touch that is unique to your business.
Integrating Social Media with SugarCRM (webinar) - Story From: CRM & ERP software experts | BrainSell
August 24th, 2011, Comments Off
Sugar has thousands of cool apps, literally. One of our favorites is InsideView
Boston’s Inbound Marketing Summit- COUPON CODE! - Story From: CRM & ERP software experts | BrainSell
August 9th, 2011, Comments Off
BrainSell and SugarCRM are exhibiting at this year’s Inbound Marketing Summit in Boston, and now you can go for 50% off!
Understanding Social CRM and How it Can Benefit Your Business - Story From: Webfortis Blog
August 5th, 2011, Comments Off
A couple months ago I attended a social media conference. I sat down at a large round table with about ten other people and the introductions started. I introduced myself as the Social Media Coordinator for Webfortis, a company that specializes in Dynamics CRM. Another gentleman at the table introduced himself as Robert , the CEO of a Social CRM company. Then the question arose, “What is Social CRM?” Robert and I looked at each other and paused, “Well… I would like to hear your definition,” he said to me.
So, what is Social CRM? This is a question that fills Social Media Marketing and CRM communities and it seems as though definitions very from person to person. This is due to Social CRM being a broad term that came from a need for businesses to keep track of their engagements within social media, a tool not designed for businesses.
At first glance these two things appear as though they have little to do with each other but if we go back to elementary school and compound words, breaking down Social CRM can help us understand exactly what it is.
Social Media is the newest and greatest marketing, sales and customer service strategies that companies are successfully using. Social Media allows companies to be able to go where their customers are, see what their customers are talking about, gain their trust, interact with them and provide another channel to help with any complaints or concerns from current customers
CRM is software that manages a company’s interactions with customers through the marketing, sales and customer service process. These interactions include everything from phone calls to emails to snail mail to quotes to invoices and everything in between. It also helps a company be efficient in these interactions, see and understand all aspects of the business and close their deals.
If a company is using social media to further achieve their efforts with customers it is only logical to use your CRM system to help plan and track these interactions as you would with any other interaction a company would have with a customer. Therefore Social CRM is nothing new and different from what we already know about CRM and Social Media, it is simply the wording used for companies to be more efficient in their social media strategy.
For a Social CRM strategy of your own, contact me at mgoepp@webfortis.com.
Could Google+ Be a Useful Worktool? - Story From: The QuickBase Blog. Get more connected. Be more productive.
June 30th, 2011, Comments Off
The online world is buzzing about Google+ (or Google Plus), which is purported to be Google’s answer to Facebook. Since it’s not available to the public, I haven’t used it yet, but I have seen the news coverage and Google’s promo video. I’m excited to check out Google+ because I think it could have some [...]
Related posts:
